Launch commercial for Masterfood’s successful ‘Why Cook when you can Create’ Campaign, featuring different people creating their own unique version of the same dish – in this case Spaghetti with Meatballs. The only they all have in common is Masterfoods Tuscan sauce. With each scenario we tried to produce a seamless presentation of each part of the cooking process by cutting from one cook’s version to the next. It’s not slavish but it’s there if you look for it. Alex’s nest of spaghetti was as beautiful to look at as it was to eat.